This region covers 20% of vineyards in the whole of Croatia, and according to the records from the Viticulture Register, 17.5% of the total Croatian production of grapes and wine is produced here.
The vines are grown at an altitude of 120 m / n. m. up to 400 / n. m. In this region there are no wineries with large production as in Slavonia and the Danube region, but it is a smaller, family wineries that have the possibility of accommodation and connect tourism and winemaking. In Zagreb County, in 2000, the first project of wine roads in Croatia was launched. According to the Institute of Tourism from Zagreb, the Međimurje Wine Road is defined as a wine road of supreme national importance.
The Association of Winemakers and Viticulture Bregovita Hrvatska (Hilly Croatia) was founded in 2019 to improve viticulture and winemaking and to promote the wine of the Central Bregovita Hrvatska region. Associations Graševina Croatica, Vino Dalmacije and Vinistra have already acquired the status of regional organizations, and the recognition of Bregova Croatia will enable further development of domestic winemaking because each regional organization will be able to independently finance promotional and marketing activities.It also opens up opportunities for the development of strategies for the development of winemaking in each Croatian region, modeled on the model of development of the most famous Italian or French regions whose winemakers operate through identical models of association.
Zagorje is one of the largest wine subregions in continental Croatia, with a specific heritage of fragmented plots. Zagorje is also the coldest wine sub-region, and high levels of acids can always be found in wines, which is why the cultivation of sweet wines, in which such a level of acids is desirable, is becoming increasingly popular.
In this region, in addition to international varieties, we are working on the revitalization of indigenous varieties such as škrlet, dišeća ranina,moslavac bijeli, kraljevina, plavec žuti which are our genetic treasure and a living monument to the centuries-old work of our farmers and ancestors. Out of over 120 autochthonous wine varieties in Croatia, škrlet is the first variety to be cloned, from which we have quality planting material today. It requires much less care than some of the world’s most famous varieties that are domesticated here. The wine is full, sour, with a pronounced gentle unobtrusive specific varietal aroma. Along with the revitalization of indigenous varieties in this region, the biodynamic approach to viticulture and winemaking is also taking root.